Continuum Clinical’s MERIS Total Engagement Solution provides streamlined predictability to give confidence to Sponsors that their clinical trial milestones will be met. MERIS delivers an unprecedented level of predictability and visibility into a clinical trial, providing Sponsors with the opportunity to make real-time course corrections to optimize patient recruitment strategies throughout the entire enrollment funnel. Throughout this three-part series, we have explored how MERIS not only eliminates uncertainties for clinical trials, but also how it facilitates greater efficiency in day-to-day tasks for Portfolio Leads and Clinical Operations Professionals. In this blog, we delve into the responsibilities of Patient Recruitment Specialists and Vendor Managers, highlighting how MERIS can provide them with a seamless experience working on a clinical trial.
The MERIS Total Engagement Solution directly benefits:
- Portfolio Leads
- Clinical Operations Professionals
- Patient Recruitment Specialists and Vendor Managers
Patient Recruitment Specialists and Vendor Managers
Patient Recruitment Specialists and Vendor Managers closely track the performance of recruitment campaigns and may test different media tactics for optimization opportunities over the life of a clinical trial. By using MERIS Analytics, they will gain transparency into the media spend and performance by tactic, giving them the confidence to inquire about why the ad spend is, or is not, performing as expected. This insight provides the opportunity to shift towards more effective and efficient tactics to move closer to completing enrollment. MERIS Analytics also provides an unprecedented level of predictability and visibility into not only recruitment campaign referrals, but also provides a longitudinal view of site performance. This data fosters a deeper understanding of each site’s overall capabilities and which sites are having an impact on the study’s enrollment timeline.
Given that Patient Recruitment Specialists are always looking for new partnership opportunities to yield qualified patients for a clinical trial, it is crucial to be able to report on the ROI of each partnership. This assessment includes evaluating referral volume by source and analyzing the cost per appointment, screening, and enrollment associated with each partnership. By presenting interactive charts that illustrate this data, MERIS Analytics facilitates a quick and easy comparison of cost per partnership at each stage of the funnel. This detailed information provides Patient Recruitment Specialists and Vendor Managers with the visibility to identify tactics or vendors that are yielding qualified patients, giving Study Leads recommendations for future clinical trials.
The MERIS Total Engagement Solution can give those accountable for the success of clinical trials a quick snapshot of the current state of patient recruitment efforts or an in-depth analysis, which will guide them on their journey to meeting and exceeding the clinical trial milestones.
To schedule a virtual demonstration of the MERIS Total Engagement Solution, please click here.
